by The digital textile printing market size is forecasted to witness high growth driven by the advancement in digital printing technologies including inkjet and DTG (direct to garment) printing technologies which have enabled printing of custom designs and motifs on various fabric materials such as cotton, linen, silk and polyester. Digital textile printing offers advantages over traditional analog textile printing methods such as reducing time, waste and inventory and enabling on-demand printing of designs. With the growing demand for customized and personalized apparel and interior textiles along with short production runs, digital textile printing has emerged as a viable solution for textile printing.
The Global Digital Textile Printing Market is estimated to be valued at US$ 2.70 Bn in 2024 and is expected to exhibit a CAGR of 7.1% over the forecast period 2024 to 2031.
Key Takeaways
Key players operating in the digital textile printing market are Seiko Epson, Mimaki Engineering , Kornit Digital, D.Gen, RolandDG Corporation, and Dover Corporation.
The key opportunities in the digital textile printing market include growing demand for sustainable and customized textile printing from the apparel sector and increasing adoption of digital textile printing by small and medium textile businesses for short production runs and on-demand prints.
Technological advancements such as hybrid inkjet printing, multi-pass printing mechanisms and continuous inkjet technology are expected to further enhance the speed, quality and application scope of digital textile printing.
Market drivers
The growth of the e-commerce industry is a key driver for the digital textile printing market. The rising demand for quick turnaround times and customization of apparel designs as per consumer preferences through online retail channels is promoting adoption of digital printing technologies by brands. Furthermore, the need to maintain optimum inventory levels through on-demand printing is also propelling the digital textile printing market growth.
Current Challenges in Digital Textile Printing Market
Some of the key challenges currently faced by the digital textile printing market are: issues related to ink and dye fastness, achieving high print resolution and quality on various textiles, limitations in available color palettes, relatively slower printing speeds compared to analog printing, and high initial investment costs of digital printing machines. Companies are investing heavily in R&D to overcome these limitations and enable wider applications of digital textile printing technology.
SWOT Analysis
Strength: Ability to print on demand and produce small batch print runs economically. Allows for customized prints and personalized designs. Less wastage of textiles compared to analog printing.
Weakness: Issues of ink/dye durability on washing. Difficulty in achieving very high resolutions needed for photographic quality prints. Relatively high running costs per print compared to screens.
Opportunity: Scope for application in new areas like fabrics for furnishings, decor and fashion. Growth in demand for small print batches. Potential to integrate with other technologies like 3D printing.
Threats: Threat from low cost analog textile printers for large volume standard prints. Environmental regulations around use of inks/dyes. Competition from alternative digital printing technologies.
Geographical Regions
In terms of value, the European region currently accounts for the largest share in the global digital textile printing market, followed by Asia Pacific. Increased adoption of digital printers by SME textile producers drives the European market.
The Asia Pacific region is projected to be the fastest growing market for digital textile printing during the forecast period. This can be attributed to rising garment manufacturing industry in countries like India and China, growing demand for personalized and customized fabric prints in the region, and increasing R&D investments in digital textile printing technologies by companies looking to gain market share.
*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it
