by Tattoo numbing cream is a topical anaesthetic cream that helps reduce pain and discomfort during tattooing. It works by temporarily numbing the nerves just under the skin’s surface and is applied directly to the area where tattoo will be done. The use of numbing creams has many advantages over other pain-relieving methods like reducing fear and anxiety associated with tattoo procedures, allowing clients with low pain tolerance to get inked, preventing last-minute cancellations, and improving customer satisfaction levels. Moreover, with growing social acceptance of tattoos and rising millennial interest in self-expression through body art, the demand for tattoo procedures is rising dramatically worldwide.
The Global Tattoo Numbing Cream Market is estimated to be valued at US$ 2,014.8 Mn in 2024 and is expected to exhibit a CAGR of 7.4% over the forecast period 2024 to 2031.
Key Takeaways
Key players operating in the Tattoo Numbing Cream market are OEK FACTORY, Zensa Skin Care, Salvepharma, Aspen Pharmacare Australia Pty Ltd, Hera Beauty Ltd, Tattoo Numbing Cream Co., Dr. Numb, Toochi Tattoo, Centura Pharmaceuticals, Bulletproof industries NZ, Painless Topical Anaesthetic Cream, Beardo India, Tattoo Fix care, Cellular cosmetics, Pure Source, Lady Burd, My Skincare Manufacturer. The increasing visibility and popularity of tattoos on social media platforms has boosted tourism of Tattoo Numbing Cream Market Size studios worldwide and opened new opportunities for players in the numbing cream market. Technological advancements like introduction of fast acting formulas, longer lasting numbing effect and availability in gel, roll-on and spray formulations are expanding product offerings catering to varied client needs and pain tolerance levels.
Market drivers
The rapid growth of the global tattoo industry along with rising tattoo popularity among millennials and generation Z is a key market driver. According to industry sources, over 20-25% of all Americans aged between 25 to 40 years have at least one tattoo, which points towards growing social acceptance. Additionally, growing disposable incomes, especially in developing countries, has encouraged discretionary spending on self-expression through body art using numbing creams to reduce pain. Product innovation to suit diverse tattoo procedures like micro-blading, dermal punch, scar cover-up etc further supplements market growth. Wide availability of numbing creams on e-commerce platforms and retail stores improves accessibility.
Key players: L’Oreal S.A., Unilever PLC, Beiersdorf AG, Colgate-Palmolive, Estee Lauder Inc, Johnson & Johnson, Avon Products Inc, Shiseido, Kao Corporation, Revlon Inc.
The major challenge facing the tattoo numbing cream market is increasing regulations on topical anesthetics by numerous regulatory bodies around the world. Many countries have strict regulations regarding the use and sale of lidocaine and pramoxine, the primary active ingredients in tattoo numbing creams. Complying with different regulatory standards across countries adds complexity for manufacturers. Educating tattoo artists about the safe and hygienic usage practices of numbing creams is another challenge. Ensuring consistent product quality and effectiveness also remains a challenge owing to various factors impact distribution and stability.
SWOT Analysis
Strength: Growing popularity of tattoos and rising demand for pain management during tattoo procedures drive the market growth. Wide availability of numbing creams containing proven local anesthetics like lidocaine and pramoxine provides effective pain relief.
Weakness: Stringent regulations by regulatory bodies in many countries hamper product launch and marketing. Side effects associated with long term usage of local anesthetics in creams raise safety concerns.
Opportunity: Launch of herbal or natural numbing creams with fewer side effects present major opportunities. Increased social acceptance of tattoos worldwide is expanding addressable market base.
Threats: Presence of counterfeit products and unapproved ingredients pose risks to consumers and brand names. Economic slowdowns can negatively impact discretionary spending on tattooing and related products.
Tattoo Numbing Cream Market is highly concentrated in North America owing to high penetration of tattoo culture and extensive usage of numbing creams in this region. Europe is another prominent regional market driven by widespread popularity of tattooing in countries like Germany, France and Italy. Asia Pacific region is considered the fastest growing regional market for tattoo numbing creams attributed to growing middle class population, rising trend of tattooing as a fashion symbol especially among youth and expanding availability of such products. Latin America and Middle East & Africa also offer untapped potential for market players backed by increasing social acceptance of tattoos in mainstream culture.
*Note:
1. Source: Coherent Market Insights, Public Source, Desk Research
2. We have leveraged AI tools to mine information and compile it.
